La Vie Hotels & Resorts, one of Asia Pacific’s leading and fastest growing independent hotel management companies, officially announcing the launch of its new lifestyle brand, NOOE, alongside its first NOOE resort, a new build island resort in the tropical paradise of the Maldives.
Designed with balance in mind, NOOE Maldives Kunaavashi offers travellers 72 Bungalows and Villas spanning 3 hectares, 39 of which boast an overwater location.
Craig Bond, Managing Director of La Vie Hotels & Resorts, said the group was beyond excited to be launching NOOE, a lifestyle brand that will truly encapsulate the essence of life, colour and vibrancy.
“We have been working on creating the NOOE brand for some time now, and we are thrilled to be launching this new lifestyle offering in the Maldives with our partners CJL Investments.
“The NOOE brand brings together what it means to live a balanced lifestyle; blending work, play, relaxation, good food and drink, and adventure all into one, and we are excited to grow the brand in other resort and urban locations.
“Careful attention has been paid to the design and layout to our Maldives resort, ensuring all who visit have the space and privacy to completely unwind. With 72 incredible bungalows and villas, a day spa, watersports centre, kids club, not to mention six restaurants and bars to choose from, the dream of paradise can truly be enjoyed.
“The Maldives has always been known as a bucket list destination for travellers across the globe, so what better place to launch a new lifestyle brand that promotes a balanced holiday than the place everyone dreams of visiting.
“We’ve long seen a gap in the market for an upscale lifestyle brand and see huge growth opportunities for urban and resort properties within this segment across Asia Pacific. We look forward to growing NOOE and bringing owners and guests on the journey with us”.
