Carlson Rezidor Hotel Group announced the appointment of Sandy Russell as Vice President, Commercial Operations, Asia Pacific. In her role, Sandy will be responsible for driving revenue generation strategies in the region, across the disciplines of global and regional sales, revenue optimization, branding and marketing. She reports directly to Thorsten Kirschke, President, Asia Pacific and will be a member of the Asia Pacific Executive Committee.
Sandy has 21 years of experience in hospitality, of which 14 years were with Carlson Rezidor in sales and marketing roles including Senior Director of Revenue Generation, Director of Global Key Accounts as well as Regional Director of Sales and Marketing. At Carlson Rezidor, Sandy founded and chaired the Canadian Revenue Generation Committee for five years. Following that, she initiated Carlson Rezidor’s global MICE advisory board.