EaseMyTrip.com has launched its first offline retail store in Patna, Bihar. This is a strategic move aligned with the company’s expansion plans and objective of tapping customers who prefer ‘meet and greet’ kind of experience.
Speaking on the same, Rikant Pittie, Co-Founder, EaseMyTrip, said, “We are happy to officially launch our first store in Patna as we intend to establish a strong pan India presence through our franchise model. This is one of the significant steps in long-term objective of expanding footprints in the Indian market.”
Early this year, the company announced establishment of offline retail stores under its flagship franchise business in India. The store launch in Patna is a part of this strategy and will help the company provide customers an opportunity to have an in-store retail experience.
EaseMyTrip Opens Its First Franchise Store In Patna
