The international food and hospitality scene is heating up, with Asia taking the lead. In six months, the region’s premier industry event, FHA2016 (Food&HotelAsia2016) will bring more than 300 first-time exhibitors to the region’s most established and comprehensive food and hospitality trade show, including a host of new international group pavilion entrants.
The new exhibitors will bring with them, a range of new products and ingredients, equipment and supplies, and best-of-breed services. This results in a bigger and more diverse exhibition profile, offering more choices than ever before to industry buyers, and adds to FHA’s appeal as the tradeshow to see and be seen at.
For the 2016 event, we are seeing many new local and international companies joining us for the very first time. This is a firm reflection of the importance the industry places in the event, and solidifies its position as the event of choice for food and hospitality players, mega and small, from across the region and beyond,” says Ting Siew Mui, Project Director of Lifestyle Events at Singapore Exhibition Services, organiser of FHA.
India’s hospitality industry set for strong growth
Outlook for the hospitality industry in India is positive, following the government’s efforts to boost tourism to the country. According to India Brand Equity Foundation (IBEF), the total market size of the tourism and hospitality industry in India is expected to grow to US$418.9 billion by 2022. FHA2016 will be a significant platform for Indian participants to network, source for the latest technologies and products, as well as share knowledge and ideas with industry experts and peers. Some of the confirmed exhibitors from India include Field Fresh Foods, King Metal Works, Ice Boy Machines, B3 Innovision, Matts Corner India and Saraf Trading Corporation.
Held from 12 to 15 April at the Singapore Expo, FHA2016 will feature six specialised exhibitions, namely FoodAsia, Hotel Asia, SpecialityCoffee&Tea, Bakery&Pastry, HospitalityStyleAsia and HospitalityTechnology, each with their own unique themes and areas of focus. Adding to the holistic experience, FHA2016 will also host a series of activities including intense, prestigious competitions targeting professionals from specific groups and sectors of the food and hospitality industry. These include the FHA Culinary Challenge 2016, the FHA Barista Challenge 2016, the FHA Latte Art Challenge 2016 and Asian Pastry Cup 2016.
The last edition of FHA in 2014 garnered the attention of more than 65,000 trade attendees and played host to about 3,000 exhibitors from 65 countries and regions.