World Travel Market London 2016 has announced India Tourism as its Premier Partner as it looks to promote the diverse tourism product the country offers.
The Ministry of Tourism will be looking to speak to WTM Buyers’ Club members from its key source markets of the USA, UK, China, Australia, France, Germany, Canada and Spain as well as the growing markets of South East Asia, the Middle East and Russia.
Vinod Zutshi, Secretary, Ministry of Tourism, Government of India said: “India is privileged to be Premier Partner of WTM London 2016. The event is the perfect platform to promote the diverse tourism products the country has to offer, from cultural heritage to beaches, cruises, eco-tourism, medical tourism and religious tourism and to showcase that India is truly “Incredible”.
“There is an ever-increasing amount of new and exciting products to educate the world’s leading buyers about. WTM London is an event when the Indian tourism stakeholders get to meet the world’s buyers and sign business agreements. The Ministry of Tourism and the Indian exhibitors look forward to a very successful WTM London 2016.”
WTM London, Senior Director, Simon Press, said: “WTM London is delighted to welcome India as its Premier Partner for 2016. India has been a key exhibitor at WTM London in recent years, including its sponsorship of the WTM Buyers’ Club in 2015.
“Becoming WTM London’s Premier Partner cements that relationship further and puts India in prime position to promote the diversity of the country’s tourism offering to more than 9,000 of the world’s most important buyers through the WTM Buyers’ Club. These buyers will sign deals worth more than £2.5 billion with exhibitors.”
WTM London 2016 will be revamped as a three-day event from Monday 7 – Wednesday 9 November, with opening hours extended from 10am – 7pm for all three days.