With growing economic ties between India and Korea, Korea Tourism Organization (KTO) is looking to tap the Indian MICE and leisure markets. “There is a lot of interest about India in Korea and that’s the reason why so many Korean companies are investing in India. We also want the Indians to know more about Korea and visit Korea,” Kee Hun Kim, Executive Director, Overseas Marketing Department, KTO. Kim added that KTO is planning to organise a dedicated Incentives roadshow in Delhi, Pune, and Ahmedabad next month.
Throwing light on Indian numbers, Kim said that Korea received 96,000 Indian visitors during January – September 2013. Of the 92,000 visitors from India to Korea till the end of 2012, 70 per cent were business travellers. The surge in Indian arrival is due to the fact that Korean government recently announced the visa relaxation for transit passengers for 72 hours to visit places in the country without visa. He urged that Indians transiting through Seoul to the US and other destinations can avail this facility.
