MakeMyTrip today rolled out a new category on its platform – ‘Weekend Getaways’, that will allow consumers to plan their long weekend holidays to domestic and short-haul international destinations in an efficient and hassle-free way. The new category addresses an emerging trend amongst Indians of making the most out of long weekends by getting out of home cities and indulging in new experiences while traveling to new places.
Commenting on the launch, Vipul Prakash, COO, MakeMyTrip India said, “Today, travel holds an aspirational appeal as opposed to being largely a need-based activity. We are excited to launch Weekend Getaways, for domestic and short-haul international destinations where we offer unmatched choices for a perfect weekend break based on people’s travel interest. The launch of this category will help address the gap that exists in emerging travel trend towards weekend breaks that are being chosen by more and more people, multiple times around the year.
With an aim to assist weekend travellers plan better, the new category allows users to choose from a wide range of specially curated itineraries for over 100 destinations with over 400 weekend holiday getaway plans.