Meliá Hotels International, one of Spain’s leading hotel groups has announced the signing of Meliá Bangkok, marking the group’s first property in Bangkok and second overall in the country. Meliá Bangkok forms part of Meliá’s strategic focus on international growth – one that has made Meliá the first Spanish hotel group to open hotels in markets, such as China, the US and the UAE.
The new agreement with Asset World (TCCAW), a member of TCC Group, one of the largest business conglomerates in Thailand, provides a significant boost to Meliá’s growth and expansion in Asia. Meliá Bangkok, located in the vibrant Sukhumvit district, is another milestone in Meliá’s long-term partnership with TCC Group, which spans many years and one that has been built on mutual respect and trust, and a shared concept of hospitality.
Bernardo Cabot Estarellas, Senior Vice President Asia Pacific, Meliá Hotels International said, “It gives us great confidence to partner with Asset World to launch the Meliá brand in a thriving destination such as Bangkok. Our growth strategy must be accompanied with major local partners who share our vision, philosophy and culture – even more so when we’re entering the second most visited country in Southeast Asia. I believe Meliá’s impeccable track record of 60 years in hotel management and Spanish service culture will stand us in good stead to achieve growth while delivering an unmatched guest experience.”
Nishant Grover, Chief Operating Officer, Asset World said, “We are delighted to widen our relationship with Meliá, with the addition of this third property. We stand committed to bringing best of hospitality to Thailand and firmly believe that Meliá Bangkok would further our vision of creating unique product and service offerings for our guests.”
Managed under the Meliá Hotels & Resorts brand, the brand-new, upscale hotel will bolster the group’s already strong portfolio of urban resorts around the world. Meliá Bangkok will feature a total of 315 guest accommodations, and offer exceptional F&B outlets, spa amenities, a fitness center and meeting facilities, complementing the mixed-use development of retail and office space.
