OYO Hotels announced its foray into China with a strong focus on strengthening its brand presence in the country. With this launch, OYO is all set to substantiate its leadership in the market while working towards its mission of bringing great living spaces in the country in the form of well-designed small hotels while introducing best-in-class training and education in the sector. Its current chain comprises of over 11,000 exclusive – franchised or manchised – rooms in 26 cities including Hangzhou, Xian, Nanjing, Guangzhou, Chengdu, Shenzhen, Xiamen and Kunming among others.
Commenting on the development, Ritesh Agarwal, Founder & CEO – OYO said: “After our successful overseas expansion and operations in Malaysia and Nepal, we are thrilled to offer OYO hotels hassle-free and standardized stay experience to guests in China…With our expertise in managing chain of hotels backed by technological innovations, we will further continue to strengthen our footprint while empowering neighbourhood hotels to emerge in the same league as the big boys of hospitality.”
China is the third overseas market for OYO, after its successful venture into Malaysia and Nepal where it has grown multifold.
“We’ve been at the forefront of the small and budget hotels revolution in India, Malaysia and Nepal. Building the category of small-unique hotels grounds-up, we have employed design and operational acumen to deliver delight to our customers and unparalleled benefits to assets ensuring high yield. The expansion is in line with our mission of creating beautiful living spaces by empowering hotel owners to become better hospitality players while ensuring an end-to-end controlled experience for our guests. The launch will provide an affordable and trusted stay option for both Indian and International tourists, business travellers and local city-dwellers” adds Agarwal.
