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HomeNewsOYO ROOMS GROWS TO BECOME INDIA’S LARGEST BUDGET HOTEL CHAIN

OYO ROOMS GROWS TO BECOME INDIA’S LARGEST BUDGET HOTEL CHAIN

Continuing with its rapid expansion drive, OYO Rooms has crossed an important milestone to became India’s largest budget hotel chain, with a network covering 4,500 rooms in 400 hotels across India. OYO Rooms is already India’s largest branded network of hotels, having grown its network to 400 hotels in 16 cities, from one hotel in Gurgaon less than two years ago.

Funded by Lightspeed, Sequoia, Greenoaks Capital and DSG Consumer Partners, OYO Rooms also said that the company has set itself a revised target to expand its network to 2,000 hotels in 45 cities by this year-end.

Ritesh Agarwal, Founder and CEO, OYO Rooms said, “India’s budget hospitality market is ripe for disruption and as the market leader, and we are best poised to lead this change. Our customers’ feedback and loyalty encourages us to redouble our growth efforts as we are keen to bring the OYO experience to as many Indian travellers in as many different cities as possible, and at the earliest.”

OYO Rooms had recently launched its mobile app that promised a hotel room booking in less than 10 seconds. The OYO Rooms mobile app is also the world’s first personal room service app that allows guests staying at an OYO to order room service directly from their smartphones. The app has already crossed more than 100,000 downloads within a month of its launch.

Available on Android and iOS platforms, more than 15,000 bookings have been made through the OYO Rooms mobile app within a week.

Abhinav Sinha, COO, OYO Rooms said, “OYO Rooms started this segment and is ahead of other players who have recently entered this space. We are the pioneers in bringing the comfort and experience of an expensive hotel at a really affordable price and use technology to enhance customer experience. That is why most of our branded hotels witness more than 80 per cent occupancy and our customers love us. It is their trust in us that has given us the confidence to continue to grow at such a rapid pace.”

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