OYO Rooms, one of India’s largest branded network of hotels, has announced a strategic agreement with Bharti Airtel – the third largest mobile services provider globally with operations in 20 countries across Asia and Africa. As part of this, Airtel will provide seamless internet connectivity and Direct-To-Home (DTH) services across more than 3,000 OYO Rooms pan India – enabling OYO Rooms’ customers to enjoy a world class in-room internet and TV viewing experience at no additional cost.
Commenting on the collaboration, Abhinav Sinha, COO, OYO Rooms said, “We started OYO to solve the problem of lack of predictability of experience in the Indian hospitality industry. Our vision is to provide quality customer experience – the OYO experience, to anyone, anywhere looking for a place to stay when not at home. Internet connectivity and digital TV solutions are important components of this experience. We are excited to partner with Airtel, the leader in this space, to deliver the best experience for our customers and are confident that Airtel’s experience in building innovative technology solutions globally will bolster OYO’s market position.”
Ashish Arora, CEO – Corporate Business, Bharti Airtel said, “We are excited to partner with a new-age firm like OYO Rooms across India by powering their Airtel DTH and internet services. With this partnership, OYO guests anywhere in the country will be able to enjoy a seamless, standardised and compelling in-room TV entertainment and internet experience – thus making OYO’s value proposition for its customers even more compelling.”
Starting with the cities of Gurgaon, Bengaluru and Chennai, this rollout will subsequently be implemented across all OYO Rooms in India in weeks to come.