Punjab Heritage and Tourism Promotion Board (PHTPB) has announced a strategic partnership with Stayzilla, one of India’s largest homestay aggregator to boost adoption of homestays and unlock maximum number of rooms during the peak tourist season in Punjab. After signing MoUs with Madhya Pradesh State Tourism Development Corporation, Uttarakhand Tourism Development Board and Tourism Corporation of Gujarat Limited, this tie-up firmly establishes Stayzilla as a leading player in the industry of homestays and alternate stays. The MoU was signed and exchanged in the presence of Navjot Pal Singh Randhawa PCS, CEO Punjab Heritage and Tourism Promotion Board along with Ankit Rastogi, VP Marketplace, Stayzilla and various other Punjab Tourism Department representatives.
Under this agreement, Stayzilla will assist PHTPB with verification procedures and jointly boost homestays and unique stays like Farm Stays, Bed and Breakfast and Tented rooms in cities and places of interest within Punjab. All homestays registered with PHTPB will receive technical support in the form of inventory management and software applications to ensure seamless booking procedures. Stayzilla & PHTPB will also jointly conduct educational and training sessions for registered homestays on best practices such as online usage, content management, operations and expense management.
Sardar Sohan Singh Thandal, Minister of Tourism and Cultural affairs and Archives and Museums, Govt of Punjab said, “With sprawling farmlands and majestic rivers, Punjab has plenty to offer to tourists from all across the world. October onwards Punjab witnesses huge influx of tourists in Amritsar, Chandigarh, Jalandhar, Ludhiana, Patiala and Bhatinda. Our partnership with leading Homestay aggregator, Stayzilla will help in the growth of homestays across the state and address the under supply of quality rooms. Tourism in the state is always growing and we look to host as many tourists as we can. Stayzilla will be our strategic partner to help educate the locals and aid the growth of the homestay ecosystem.”
The company has conducted over 250 sensitisation workshops across the country, and has unlocked close to 33,000 rooms. In Punjab which leads the country in exotic farm stays, Stayzilla currently has over 200 Home stays across and has also conducted 5 workshops in Punjab to create awareness about Homestays.
Ankit Rastogi, VP Marketplace, Stayzilla said, “The concept of travel has evolved tremendously in India over the years. Unlike hotels, homestays provide a unique experience of the local life and culture. This is why experiential stays are on the rise. We are very excited to partner with Punjab Heritage and Tourism Promotion Board and spearhead homestays in the region.”
