Global travel marketplace Skyscanner launches Hindi language experience across its products and services as part of the company’s commitment to the India market.
Skyscanner recognizes the importance of Hindi language as the third most widely spoken language globally, and the number of internet users accessing content in Hindi is rising. With the India travel market projected to reach US$ 125 billion by FY27 and Indians increasingly preferring to book travel online, the introduction of a new localized experience will benefit travelers and partners alike in metro cities as well as Tier 2 and Tier 3 cities across the country.
Commenting on the launch, Hugh Aitken, VP of Strategic Relations said, “The Indian travel market is one of the fastest growing in the world and we see immense potential to help connect millions of travelers with some of the most ambitious travel providers in the industry. When accessing flight options on Skyscanner travelers will now automatically be redirected to the Hindi locale on the airline or OTA site. As well as native language support, we are also investing across our entire product portfolio, not just for consumers but importantly too for our partners in areas such distribution, advertising, and data.”
Skyscanner Incorporates Hindi Language To Ease Online Booking for Indian Travelers
