With green shoots in consumer spending clearly visible, domestic travel is seeing significant easing of travel restrictions and several destinations are re-opening their borders. The festive time hence serves as the perfect opportunity to go on a holiday. According to the recently released report by the company, festive season is the Indian consumers’ top choice for travel in 2020: November (29%) and December (50%).
To give fillip to demand, Thomas Cook India and SOTC Travel, have launched Freedom Month, inviting customers to avail of a host of special deals, value benefits and flight-inclusive holidays attractively priced starting at Rs. 10 790.00* – with a free holiday to Dubai* – everyday! The Freedom Month offers are available across Thomas Cook India & SOTC’s websites, apps and outlets pan India, till November 30, 2020. A range of benefits include: flat 15% cash back on Thomas Cook India & SOTC Holiday Cards, zero cost EMI, flat 5% cash back (up to Rs. 5 000.00 on ICICI Bank Cards*) and 30 free holidays to be won to Dubai with one lucky couple winning a Dubai holiday, everyday! Thomas Cook India’s customers can also avail of extra loyalty points via Payback.
“The festive season has always brought good cheer and India is already seeing green shoots in consumer spending across sectors. Given the growing demand to break free from the stresses of the lockdown and easing of travel restrictions, travel hungry Indians are keen to leverage this season for a much needed break. Our Freedom Month is perfectly timed to bring customers an unbeatable price-value proposition and catalyse holiday demand via our special deals and additional savings on the Holiday Card, zero cost EMI offers, extra loyalty points via Payback and the backing of our unique Assured, Insured and Secured program,” Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) said.
“Our Assured Program in partnership with Apollo Clinics ensures meticulous health & safety protocols and to further assist our customers, we have tied up with ICMR accredited labs to offer end-to-end COVID-negative certification services with contactless facilitation – across India. Our Safe Holiday Helpline is yet another meaningful consumer initiative – a free service to support customers in safe holiday planning.”
Daniel D’souza, President & Country Head, Leisure, SOTC Travel said, “The festive season in India has always been about family and loved ones, and so offers customers the perfect holiday opportunity to escape from the stresses of the lockdown. In a focused plan to boost travel demand, SOTC’s strategically planned Freedom Month aims at catalysing demand. The attractive zero cost EMI, big savings and big value offerings promise priceless experiences and a great opportunity for travellers to maximise on the discounts and offers available. Having always been a customer-centric travel company, our endeavour is not only to provide value-for-money, but to create memories of a lifetime.”
