Trans India Holidays Group, one of India’s leading offline travel agencies, is now venturing into the online travel space with its new venture BigBreaks that specialises in personalising customer tours to the last detail. BigBreaks aims to fill the existing gaps and voids in the travel industry’s offerings and revolutionise the way Indian travellers plan and book their tours.
According to Goldman Sachs’ recent report on travel and ecommerce, India’s online travel agency market is expected to grow from USD eight billion in 2014 to USD 40 billion in by 2030 as Internet penetration increases and more and more people look for online solutions to travel and other programmes. The prospect of one billion people online by 2030 sets the stage for enormous growth in e-commerce. Online travel space is therefore set to witness an unprecedented growth in the near future.
BigBreaks aims to customise travel plans to meet customer requirements to the last detail. The idea is the brainchild of Kapil Goswamy, MD, Trans India Holidays Group, a veteran of the travel organizing industry. “Being a part of the travel for so many years, I not only relate to the industry professionally, but also personally. With every successful travel experience, I get a sense of achievement, as I’m able to fulfil somebody’s travel dream. However, for a long time now I have felt a gap that leaves customers a little unfulfilled despite the best of travel packages. I realised that while the industry was offering them standard packages, they lacked the flexibility of personalising their trips. They had to compromise on their small desires and quests to fit in their plans to the standard travel packages. At BigBreaks, consumers can book their flights and hotels, customise their destinations and services to the last detail,” said Goswamy.
“Unlike others OTA’s who are primarily technology companies selling travel, we are a travel company adopting the latest internet technologies to give our clients the advantages of lower costs, wider variety and the convenience of 24 x 7 bookings. Being a late entrant in the online space may mean that other OTAs already have an established presence in the field, but it also gives us a unique advantage of having a clear picture of what needs improvement in the industry. We have modelled our services to remove the problems existing in the industry including lack of flexibility in product offering, poor responses from Customer Service teams, slow and tedious refund processes etc. It is these important customer requirements that we seek to fulfill,” added Goswamy.
