EaseMyTrip launches its first franchise store in Pune, which is the 9th store to be launched pan-India.
EaseMyTrip.com launches its first offline franchise retail store in Pune, Maharashtra. This is a strategic move aligned with the brand’s expansion plans through its franchise model. With this approach, EaseMyTrip intends to tap its offline customer base and offer them tailored meet-and-greet experiences. The office is situated in Parakh Capital in Pune, which is one of the prime localities in the city.
The interiors of the store have a modern touch, complimenting the brand’s colour palette to ensure customers connect better and have a strong brand recall. The store will provide services, ranging from flight and hotel bookings and purchasing bus, railway, and group tickets to luxurious vacations, cruise and charter packages. EaseMyTrip’s Pune store will also offer add-on services of visa applications and related formalities.
Rikant Pittie, Co-Founder, EaseMyTrip, said, “The franchising network was established with this objective in mind. After conquering a strong presence in the online space, we wanted to increase brand visibility and provide premium services to our customers through offline retail stores as well. We are elated that our innovative model has received a positive response so far, and are thrilled about the latest store launch in Pune. We are looking forward to more such milestones in the future.”
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