For decades, women have achieved remarkable milestones, shaping not only the landscape of travel and tourism but also leaving indelible marks across economic, political, and social spheres simultaneously. Their contributions resonate as pillars of progress and empowerment. On International Women’s Day, T3 takes the opportunity to draw a spotlight on our women readers from cross-section of the industry. Neliswa Nkani, Hub Head – Middle East, India and South East Asia, South African Tourism shares her views with T3.
Presence of a healthy ecosystem for women entrepreneurs in the tourism domain & Challenges:
Over the past few years, we’ve seen many important initiatives to better manage resources and reduce inequality worldwide. It’s crucial not to forget about applying these efforts to address gender disparities, which are vital for our society’s well-being and should be praised. While these steps are well-intentioned, it’s also essential to see how they work in practice. I also believe that it’s crucial to always check-in on women not just from a business aspect but emotional one too. I strongly believe that we need a strong system to track and evaluate the progress of women in the tourism industry. This is key to promoting fairness and diversity in the field. It ensures that women’s contributions, especially those from disadvantaged backgrounds, are recognized and it encourages others to follow their lead. Moreover, it holds organizations accountable for being inclusive and helps identify and tackle obstacles women face in education, career growth, and workplace culture. By supporting women with the right resources and opportunities, we can create a fair and supportive environment for everyone, no matter their race or background.
Women entrepreneurs in the tourism industry face a myriad of challenges rooted in historical and cultural biases, perpetuating gender-based discrimination and limiting opportunities, particularly for women of color. Prevailing biases not only undermine their capabilities but also hinder their competitiveness by depriving them of role models and access to resources. Balancing aspirations with societal expectations and confronting discrimination further compound these obstacles. To surmount these barriers, a comprehensive approach is imperative, addressing inequalities, promoting diversity, and challenging discriminatory practices. The tourism sector, characterized by rapid growth and significant female representation, plays a pivotal role in economic development and job creation. Recognizing these needs, actively listening, and implementing effective changes are critical steps forward.
Message for budding women entrepreneurs
I am incredibly fortunate to have transformed my love for travel into a fulfilling career, promoting South Africa as a premiere vacation destination. Initially, I never imagined this opportunity would come my way. To aspiring female entrepreneurs looking to carve their path, my sincere advice is to persist in pursuing your dreams, no matter how ambitious they may seem. Believe in yourself and your aspirations, even when faced with skepticism or doubt from others. Refuse to be deterred or hindered by naysayers. I urge all female entrepreneurs to make meaningful contributions to life; the rewards will follow. Strive to be the best version of yourself in all endeavors, and life will undoubtedly reciprocate your efforts. Embrace the philosophy of giving wholeheartedly and being the best you can be, for in doing so, life will generously give back to you.
