The state of Andhra Pradesh, which boasts some of the finest tourist destinations in India, beckons international tourists to come and experience the hospitality. Right from the pristine beaches of Visakhapatnam to the backwaters of Dindi and again from the holy Lord Balaji temple of Tirupati to the Araku Valley, the state has all the elements making it a world class tourist destination.
With a favourable tourism policy in practice and a business friendly approach, Andhra Pradesh also made an appeal to the investor community for taking part in the tourism infrastructure development projects and ride the wave of growth. Apart from various fiscal and non-fiscal incentives, the state also assures investors of full-fledged support and co-operation.
Dr. Srikant Nagulapalli, Secretary, Culture & Tourism, Government of Andhra Pradesh said, “Our endeavour is to develop Andhra Pradesh as the most preferred destination and under the dynamic leadership of Chief Minister of Andhra Pradesh, N Chandrababu Naidu we are taking progressive steps in that direction. Our vision is to create an all-round tourist friendly environment in the state which ensures a memorable experience for each and every guest every time they visit Andhra Pradesh.”
With an aim to attract tourists from far and wide, the state is also organising multiple mega festivals such as Visakha Utsav, Lepakshi festival, Araku festival and Flamingo festival in the upcoming months.
Andhra Pradesh Government is working on a Mission approach to promote the state as India’s most preferred tourist destination and position as a global tourism brand by providing world class tourism products and services, while preserving the culture, heritage, environmental balance and natural beauty of the state.
In line with this goal, Andhra Pradesh plans to identify and partner groups which will operate as key partners for promoting inbound tourism in the state and act as state partners for national and international tourism road shows, expos and events. With this focused approach the state has in place the APEX scheme – Andhra Pradesh EXperts (APEX) on tourism to promote the state nationally and internationally.
Participating in WTM London as a co-exhibitor at the India Pavilion, Andhra Pradesh also hosted a press conference and a road show for tour operators and travel service providers of UK. The agenda for the roadshow was to give a high level overview of the state’s culture, destinations and incentives to promote tourism in the State of Andhra Pradesh. AP Tourism also hosted a networking dinner after the Road show to showcase Andhra cuisine on an international level and showcased the state’s cultural dance/music at the road show.
