Bahrain Tourism & Exhibitions Authority Concludes Three-City India Roadshow

Bahrain Tourism and Exhibitions Authority (BTEA) concludes its three-city roadshow in India visiting Ahmedabad, Delhi, and Bangalore. The event featured the participation of 17 partners from Bahrain, showcasing Bahrain’s diverse tourism offerings.

Bahrain Tourism and Exhibitions Authority (BTEA) successfully concluded its three-city roadshow in India from February 12th to February 16th, 2024. The event featured the participation of 17 partners from Bahrain who visited Ahmedabad, Delhi, and Bangalore, engaging in meaningful interactions with the travel trade fraternity of these cities.

The Bahraini delegation comprised leading Destination Management Companies (DMCs), hoteliers, and airline partners, with high focus on the Indian market. Through over 150 productive one-on-one Business-to-Business (B2B) meetings, BTEA effectively showcased Bahrain’s diverse tourism offerings to the travel trade professionals of the three cities. Additionally, the team delivered concise destination presentations highlighting Bahrain’s cultural, adventure, shopping, sightseeing, and staycation experiences.

Maryam Toorani, Director of Marketing and Promotions at Bahrain Tourism and Exhibitions Authority (BTEA) said “We are delighted with the overwhelming response received during our India roadshow. It was a testament to the growing interest and demand for Bahrain as a preferred destination among Indian travellers. Through strategic partnerships and collaborative efforts, we aim to significantly increase the number of visitors from various segments such as leisure, MICE, and weddings in the coming years.”