Berggruen Hotels, one of India’s leading hotel chain which runs the Hotels under the “Keys” brand, announced the launch of new hotels in Port Blair and Ramgarh. This expansion is in line with the brands commitment to grow its portfolio in India following a recent “add-on” commitment of US$30 million. The venture has been internally funded by Berggruen Holdings, the proprietary investment company of Nicolas Berggruen.
Kabir Kewalramani, MD, Berggruen holdings said, “We have deepened our investments in the brand in order to expand the portfolio and make Keys a dominant brand across its product offerings. We are optimistic about the business and feel it is a right time to focus on growing scale in the Indian market.”
The Company will be investing into furthering its engagement with the guests through its brand promise of “Your happy Stays”, an extension of their brand philosophy that keeps the customer at the center and promises to them stand out experience via its product and service offering.
Anshu Sarin, CEO, Berggruen Hotels said, “We are really grateful to our hotel partners who have shown faith in us to manage their properties. With the launch of ‘Your Happy Stays’, Keys as a brand is set to differentiate and offer enhanced experience to the ever evolving customers. With this new brand promise we reiterate our commitment to our guests and importantly to ourselves.”
The property in Port Blair, called Aqua Green, makes for a perfect destination for a luxury holiday. The hotel is located opposite Port Blair airport and is in close proximity to the rest of the tourist spots. The Keys Prima Aamari Resorts is situated in Ramgarh, 34 kilometers from Nainital. Spread across 72 acres, it is one of the largest properties of the hotel chain in India, which not only has a great view but also an infinity pool along with a comforting spa.
