“The Fern Hotels & Resorts will be opening eight new hotels in the first half of 2021,” Noshir A Marfatia, Senior Vice President – Sales & Marketing, The Fern Hotels & Resorts said.
This will take the tally to 82 hotels across 67 locations, the senior VP informed. Two new hotels are opening in January’21 in Junagadh (Gujarat) and Kevadia (Statue of Unity). The other new hotels will be opening in Gujarat, Maharashtra, Madhya Pradesh and Andhra Pradesh. This will propel the key count to 4800 plus keys across all their hotels, he added. And this comes after successfully opening two Fern hotels in December itself, in Daman and Gangtok (Sikkim). We are also now in advanced stages to open two more hotels, one in Mumbai and another in Thane. That will take our presence in the city to eight hotels.
Reflecting upon the last year, Marfatia said, “Last year was a difficult one from the business point of view, however we did exceptionally well at all our resort locations. We now hope to see increased footfalls at all our city hotels as well, in this year. We have put into place enhanced hygiene standards across all our properties since the lockdown, and our guests are reassured on their health and safety when they stay at any of our hotels.”
Concept Hospitality manages 82 hotels & resorts with 4800+ rooms currently operational under management or opening shortly across 67 locations in India and internationally, under The Fern, The Fern Residency, The Zinc Hotels and Beacon Hotels brands.