The consortium led by Murari Lal Jalan and Kalrock Capital has announced the revival of Jet Airways as a full-service carrier. The Jet 2.0 program is aimed at revival Jet Airways with a fresh set of processes and systems to ensure greater efficiency and productivity across all routes.
As per the resolution plan, Jet Airways intends to operate all of its historic domestic slots in India and restart international operations. If everything goes as per plan and the Consortium receives the NCLT and regulatory approvals on time, Jet Airways would be back in the skies by the Summer of 2021.
The Jet 2.0 hubs will remain Delhi, Mumbai, and Bengaluru like before. The revival plan proposes to support Tier 2 and Tier 3 cities by creating sub-hubs in such cities. This would boost the economy in these cities, help Jet Airways stand back on its feet fast, and support the overall vision of the Indian Government to promote aviation business through Tier 2/ Tier 3 Cities in India.
In addition, the Consortium’s vision for Jet 2.0 includes plan to increase cargo services to include dedicated freighter service, a market currently underserved by any Indian carrier. Given India’s position as a leading centre for global vaccine manufacture, cargo services have never been more required.
The Consortium had evaluated the option of starting a new airline but some of the inherent strengths of Jet Airways like the optimal flight slots, brand value and reputation for best-in-class inflight service and safety, giving Jet 2.0 an edge over others, were too tempting to resist. The Consortium decided that it would be advantageous to re-energise and start Jet Airways on a clean slate with an established brand.
Commenting on the revival of the airline, Manoj Narender Madnani, Board Member of Jalan Kalrock Consortium said, “Jet Airways has been a brand with a glorious history of over 25 years, and it is the vision of the Consortium to put Jet Airways back in the skies at the earliest opportunity. We aim to re-energise the brand by infusing energy, warmth, and vibrancy into it while making it bigger and better. Over the years, the brand has created loyal customers and we wish to bring in freshness by adding value – an Indian brand with a global outlook, warm yet professional which symbolises the New India, Young India. With the revival of Jet Airways, it will restore the confidence among the Jet customers to fly again and experience its world class facilities.”