Korea Tourism Organisation (KTO) has organized a two day festival showcasing Korea’s rich art, culture and heritage at Ambience Mall, Gurugram. The festival was inaugurated by Min Hong Min, Executive Vice President, KTO along with Suman Billa, Joint Secretary, Ministry Of Tourism, Govt. of India.
The inauguration also witnessed the presence of other eminent representatives from regional Tourism Boards of South Korea and related organizations such as Gyeonggi Tourism Organization, Gimhae City, Busan Metropolitan City, Busan Tourism Organization, Jeollabuk Do, Gwangju Metropolitan City, Gwangju Convention & Visitors Bureau, Incheon International Airport Corporation and Visit Korea Committee.
The two day festival also marked the signing of the MOU between leading Korean companies such as LG, Hyundai, Samsung and KTO with an aim to promote the tourism through organizing MICE groups to Korea for their employees and dealers. An endeavour to give a boost to the existing MICE tourism business to Korea, the association would bring public- private bodies together to achieve larger growth in the tourism arena.
Speaking on the inauguration, Min said “We have organized Korea Culture & Tourism Festival for Indians to feel and experience Korean traditional & modern culture represented by Korean Wave. I hope this two days’ event will help Indian people understand and feel Korean ethnicity. We hope that Indian audience enjoy the experiential activities and Korean performances at the festival”. “Besides, we have brought the leading airlines and travel bodies at the festival to promote Korea tour products & promotions so that our visitors can make the best of everything.”
Jong Sool Kwon, Director Korea Tourism Organisation India (KTO) said “Korea Tourism Organization is entering a new dimension of tourism promotion in India with the festival. Travelling to Korea for Indians is getting more favourable with increased flight connectivity and competitive costs. With increased number of Indian travellers to Korea, we would get more adaptable to their travelling requirements.”
As per a report published by Integreon (a leading global provider of outsourced legal, document, business and research support) India is among the fastest growing outbound travel markets, and is expected to be among top five as per international tourism expenditures by 2025.
