Former Senior Vice President of Oberoi Hotels Hemant Mediratta recently launched a new river cruise brand, Antara Luxury River Cruises. Joining the company as Co-Founder and COO, Mediratta has laid the agenda and a clear roadmap for expansion with new cruise ships and enhanced service offerings.
Antara Cruises is India’s leading luxury river cruising company that owns and operates its fleet across the Indian rivers. The all-suite cruises sail around untouched destinations along the Indian rivers. Owned by Heritage River Journeys, Antara Cruises has already set high standards in the luxury river cruising ships making it the ideal choice for top international cruising partners.
“Antara, derived from the Sanskrit word “Antar” meaning “the distinction”, became a source of inspiration for us to make a difference and take you on a journey along the spiritual rivers of India, to rediscover yourself and experience the joy of spending time with your loved ones in luxury. We want travel to be experiential and transformative and this is our attempt with Antara.”
Welcoming Mediratta, Raj Singh, Founder, and Chairman of the group said, “we are extremely delighted to have Hemant on board, he comes with rich experience of building organizations and expanding and developing new markets for us. I am sure he will add tremendous value towards the growth of Antara Cruises,” Mediratta explained.
As the world continues to address the challenges regarding COVID-19, Mediratta said: “The true spirit of Antara is built around serving from the heart, nurturing strong relationships with our guests, partners, colleagues and our communities. We do this by being responsible in our actions and to this effect have introduced ‘ANTARA ASSURE” a heightened hygiene, health and safety protocol that has been implemented based on local and international health experts and authorities to offer a comforting and enjoyable experience to our guests and a safe workplace for our team members.”
