OYO has introduced an improved patron-facing app – CO-OYO. The app enables patrons to design and run their own promotional programs such as Discover Sale, Flash Sales etc.
CO-OYO app will now have a one-click-check-in capability for bulk bookings to minimize time taken for check-in. New features also provide competitive data insights about other hotels in a specific geographical cluster to support higher revenue generation for each hotel.
The new app has been designed to enhance customer experience, operational efficiency and aid in maximising revenues by utilising the power of data science, SaaS technologies and AI technologies that offer real time insights to OYO patrons (hotel owners).
The new and revamped pricing section on the CO-OYO app advises patrons on the right pricing to attract larger footfalls. This enables smarter and personalised promotions, alerts the patrons when the pricing is suboptimal and dynamically optimises prices.
With CO-OYO, local hotel owners can strengthen their customer experience via direct access to reviews and ratings, data insights on neighborhood hotels, and the ability to run their own promotions.
Anuj Tejpal, Chief Business Development Officer, OYO said, “Hotels with OYO get benefits CO-OYO’s cohesive full stack technology accessible on a single platform, ability to run promos at their own discretion, among other features, empowers hotel owners and their staff with necessary tools to boost revenues.”
The revamped CO-OYO app boasts features such as Growth Hub, Guest Experience Hub, Opt-In program options, Bookings Hub to support small and medium hospitality businesses run their operations through a single platform on their smartphones.