Pickyourtrail unveils FLUID to amplify corporate travel

FLUID aims to address the unique challenges of business travel – digitisation of travel spending, smarter ways to book, reduced decision times to save costs and a dedicated focus on b-leisure.

The Global Business Travel Association’s latest report projects an 18.3% growth in business travel in India for 2024. This surge, combined with evolving employee preferences, remote work trends, team outings, and the rise of b-leisure travel, significantly increases the complexities of managing corporate travel. Technology, particularly AI, plays a pivotal role in addressing these challenges and ensuring a seamless shift. With a $28 billion opportunity, the travel industry stands poised to leverage generative AI to revolutionize customer experiences.

Pickyourtrail introduces FLUID, a digital solution tailored to simplify, streamline and optimize corporate travel. FLUID aims to address the unique challenges of business travel – digitisation of travel spending, smarter ways to book, reduced decision times to save costs and a dedicated focus on b-leisure.

Commenting on the launch of FLUID and its mission to redefine corporate travel, Hari Ganapathy, Co-Founder of Pickyourtrail, said, “The growth of business travel is a clear indicator of an expanding economy. While the pandemic underscored the potential of remote work, it also highlighted the unique value of in-person meetings and events for building meaningful connections and fostering deeper team bonds. As corporations reimagine their travel strategies, there is a rising emphasis on enhancing customer experience, with b-leisure evolving from a trend to a norm.”

He further added, “FLUID was developed to address these shifting behaviours, offering a cost-effective, technology-driven solution for corporate travel management. By simplifying the process and optimizing travel budgets, FLUID saves companies valuable time and resources, enabling them to focus on what matters most—their core business.”

With 50,000 trips so far, FLUID has demonstrated its effectiveness by automating 96% of bookings and ensuring 100% GST compliance for hassle-free invoicing. These efficiencies aims to enable companies to redirect their focus to core operations while realizing substantial cost savings of up to 27%, making FLUID a game-changer in corporate travel management.