c.
The customer can visit the Sterling website, choose the Gift Card and load it with as much money as they wish. At the time of purchase, they can add a personalized message while designating the receiver. The receiver can use the e-Gift Card on the Sterling website and redeem the value on the card while booking their holiday.
‘Sterling Spark Joy’, is powered by the leading gift card major – Qwikcilver. The gift card is currently available exclusively on the brand website (www.sterlingholidays.com) and can be pre-loaded with denominations ranging from Rs. 100 to Rs. 1,00,000 as per one’s choice.
Ramesh Ramanathan, Chairman and Managing Director of Sterling Holiday Resorts, said, “We are extremely delighted to launch ‘Sterling Spark Joy’ Gift Cards. This initiative brings a Sterling holiday within the reach of a much wider set of potential customers. Being an e-Card, it will leverage the growing trend for online gifting and will enhance the visibility of our brand. Most importantly, it will give us the opportunity to enable people to gift memorable holidays to their loved ones.”