The three-day World Travel Market saw the Uttar Pradesh Tourism Department set up a 60-square-meter booth showcasing Ayodhya, Kashi, Maha Kumbh, Sarnath, Kushinagar, and other prominent sites across the state.
In display of its spiritual, cultural, and natural heritage, Uttar Pradesh Tourism organized a roadshow on the final day of the World Travel Market (WTM) in London. Visitors from the UK and around the globe were introduced to the spiritual richness of Ayodhya, Kashi, and Mathura, as well as the grand upcoming Maha Kumbh pilgrimage in Prayagraj. Uttar Pradesh’s Minister for Tourism and Culture, Jaiveer Singh, highlighted the significance of this global platform for promoting the state’s diverse attractions.
The WTM London attracts thousands of visitors from around the world. This year, Uttar Pradesh leveraged this premier event to promote its religious, spiritual, and scenic destinations on a global scale.
Started on November 5, the three-day World Travel Market saw the Uttar Pradesh Tourism Department set up a 60-square-meter booth showcasing Ayodhya, Kashi, Maha Kumbh, Sarnath, Kushinagar, and other prominent sites across the state.
Engaging displays and interactive sessions helped introduce attendees to the rich culture and religious landmarks of Uttar Pradesh. The response was overwhelmingly positive, with numerous visitors expressing interest in exploring these destinations.
On November 7, the final day of WTM, the visitors learned about Uttar Pradesh’s connection to Lord Rama and Krishna, the sacred city of Kashi on the banks of the Ganga, and its array of national parks and tiger reserves. The showcase emphasized that Uttar Pradesh offers not only spiritual journeys but also diverse natural beauty.
The minister underscored the state’s success in domestic tourism and its ongoing efforts to attract more international visitors.
